Elon Musk’s X is preparing to let users buy and sell stocks and cryptocurrencies without leaving the app — and it could arrive very soon.
According to X’s head of product, Nikita Bier, the platform will roll out trading features “in a couple weeks” that integrate directly into users’ timelines. A flagship feature called “Smart Cashtags” will turn ticker symbols in posts into interactive elements, letting people tap a cashtag and execute a trade from inside X.
Those trading tools arrive amid a broader push into financial services. X is also preparing an external beta of X Money, the company’s in-house payments system. Musk says X Money is already in internal testing and will be offered to a limited group of users within one to two months. The stated goal: turn X into an “everything app” where messaging, posting, payments and investing all happen in one place — potentially folding banking-style services into the social feed.
Musk’s companies already have a visible crypto footprint. Tesla still holds 11,509 BTC on its balance sheet, down from an original 42,300 BTC purchase in early 2021, and SpaceX controls roughly 8,285 BTC. Musk has also frequently backed dogecoin: Tesla and SpaceX have both flirted with accepting DOGE for merchandise, and earlier this month Musk again teased putting DOGE “on the moon.”
For crypto markets, embedding trading into a major social platform could accelerate retail access and social-driven flows — and will likely raise fresh questions about custody, compliance and how trades are executed inside a social feed. For now, users can expect cashtag-enabled trading to start appearing on timelines imminently, with X Money testing to follow in the coming weeks.
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